serious Illness medication ServiceS
Leadership
Dr. Donald F. D'Aquila is the Founder and Principal of SimsRx, a boutique advisory and educational practice specializing in hospice, palliative care, and serious-illness pharmacy. He brings extensive experience as a clinical pharmacy specialist with expertise in hospice, pain management, palliative medicine, addiction medicine, and healthcare strategy.
His experience spans health systems, hospice organizations, payers, pharmacy benefit management, and healthcare startups. As a founder and healthcare entrepreneur with direct experience developing solutions within the hospice PBM sector, Dr. D'Aquila brings a practical understanding of medication-benefit strategy, service design, pharmacy partnerships, clinical program development, and the operational challenges facing serious-illness organizations.
Through SimsRx, he serves as a strategic advisor to healthcare organizations seeking to optimize medication strategy, strengthen pharmacy partnerships, develop high-value clinical programs, and improve care delivery for patients with serious illness. His work focuses on complex symptom management, serious-illness pharmacy, clinical decision support, program development, and innovative models that support clinicians and interdisciplinary teams.
Dr. D'Aquila is committed to advancing compassionate, evidence-based medication strategies while helping organizations navigate the evolving landscape of serious-illness care through clinical expertise, strategic insight, education, and collaborative leadership